Social media optimization (SMO) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event. …SMO also refers to software tools that automate this process, or to website experts who undertake this process for clients.
- Your social media profile can rank for branded search terms, getting you more search results.
- Trending on the small things can add up and make a big impect.
- Social Media Best Practices prevents you from hurting your presence and valuable traffic.